Value Added Search Engine Marketing (SEM)

Having and maintaining a presence on the search engines is one of the best ways to drive traffic to your website and associate your brand as an authority with specific search topics.  With click costs rising, it is increasingly important that you focus on the important metrics of a campaign.  Are you getting the best cost per conversion?   Are you testing and optimizing your landing pages?  What is your conversion rate?  And are you utilizing search data to retarget your visitors with display advertising?

To generate the most revenue possible with each click, we focus on key elements within search campaigns and optimizes them throughout the life of your campaign.  Through thorough keyword research, volume estimates, position optimization, persuasive copy writing and landing page testing, we can optimize your search program’s quality scoring  to lower your cost per acquisition and cost per lead, while focusing on expandability.  Additionally, with the ability to manage bids based on engine rules (weekly, monthly, or seasonal) over multiple engines, we can continue to increase the effectiveness of your campaigns the more we learn about your program. 

When combined with our media buying and retargeting services, we can create multiple touchpoints between your company and prospects to drive more sales and leads.  Interested in targeting your prospects search intentions?  Fill out a contact form or call us at 310-424-5543 for a free consultation.